Pat Flynn is a beloved thought leader in the areas of online entrepreneurship, digital marketing, and lifestyle businesses. He is routinely celebrated for his transparent leadership style and authentic principles. Pat overcame career adversity at an early age by finding his own path and true passion. Despite his success in business, Pat’s greatest joys are spending time with his family and friends as well as helping inspire and educate others on how to succeed with their own entrepreneurial careers
Pat Flynn is one of the new league of A-Listers. Unlike many at his level of success, he still engages with his active community.
How Smart Passive Income has evolved
His journey is fascinating. I recommend that you read The History of My First Online Business for an overview of his story. I also recommend that you read If I Had to Start Over…This is What I’d Do Differently. You can learn so much from his transparency.
In late 2013, he did a major redesign of his blog. I recommend that you read The Mega-Details Behind the New Design of The Smart Passive Income Blog to learn more about the process. You can learn a lot from how he fixed the mistakes he’d made.
The History of Themes for The Smart Passive Income Blog (The Good, The Bad and The Ugly!) also has a lot of useful insights.
In early 2014, he announced a new feature titled ‘Ask Pat’. He said:
Before the idea for AskPat, I used to answer voicemail questions from the audience at the end of The SPI Podcast, which isn’t going away and will continue to run weekly. But, I felt like the questions changed the feel of the episodes that were often about something else.
So, I decided to dedicate an entire show to answering your questions instead!
Each show will be in a bite-sized 5-8 minute format, and it’ll be an awesome, more organized way to deliver even more value to you and the entire SPI audience. Plus, you can rely on having something new in your ears every single day, and the bite-sized format makes it easy to catch up if you fall behind
You can learn how to get involved here.
An interested feature of the podcast is giving away T-shirts to those that summit questions. He said:
When I started getting into online business, I used to read a blog over at ShoeMoney.com. I remember leaving a comment one day on a post and getting an email the next day from an assistant asking me for my shipping address and shirt size!
I’m not sure if they do this anymore, but back then, a random commenter was selected to win a t-shirt every single day. I remember getting the shirt in the mail and proudly wearing it, and I actually still own that t-shirt today.
That’s why I thought it would be cool if I gave away a free Ask Pat / SPI t-shirt to those whose questions are featured on the Ask Pat podcast!
On February 8th, 2014, he tweeted: “We’re at 75,000 downloads of #AskPat in a little over a week!”
What he’s doing well
Pat makes the bulk of his money from affiliate promotions. He doesn’t do hard sells, though. His promotion of OptinSkin demonstrates how you can create a win/win/win scenario.
He wrote a case study about the plugin and recommended it to his audience. In addition, he offered bonus ‘skins’ to be used with the plugin. Most people offer services, cash or existing products when offering an affiliate incentive. This type of incentive requires an up-front investment, but ensures that buyers get an exclusive bonus.
He also created a custom button for his sidebar.
He wrote more about what he’s learned here The Ultimate Guide to Adding Bonuses to Your Products (That Help You Convert More Customers)
Links to content in his recommended section
A recommendation can only take a potential buyer so far. People may trust you, but they may be cautious of buying something if they don’t have the technical know-how to use it.
Pat links to relevant webinars and tutorials that teach people how to use the product. This also helps him achieve his goal of being everywhere.
Pat released his first book Let Go via the snippit Platform. You can read more about his experience here.
The Niche Site Duel
On August 2nd, 2010, Tyrone Shum challenged me to a Niche Site Duel. Although we’re both successful online, we’re not experts with niche sites. We’re using this challenge and making it public to help ourselves and all of you become familiar with how this process works. We’ll report as much as we can, including our successes and our failures. Below you’ll find a list of all of my updates from the very beginning. From keyword research through building the website and then reaching #1 in Google and now earning more than $3000.00 every month.
He has a book club mailing list available on his personal website